Privacy policy
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General data protection information according to DS-GVO and BDSG (new)
for the use of the website https://www.luna-blanca.com
Release 25. 05. 2018
The company Luna Blanca the operator of the websitehttps://www.luna-blanca.com;.
The company is responsible according to the EU data protection basic regulation and in the sense of the Federal Data Protection Act (BDSG). It is thus responsible for processing and protecting the
personal data of the users (here in after: Users) of the https://www.luna-blanca.com website and of the Company's customers.
The collection, processing and use of personal data by the IT systems maintained by the company for the website is carried out in compliance with the currently applicable data protection regulations.
1. general information on the protection of personal data
We protect and secure your personal data - as well as all other data arising during business operations - in the best possible way and on an on going basis.
We will inform you at any time about all processes that relate to your individual personal data processed by us as a data subject (e-mail to us suffices - mail to: info@luna-blanca.com).
In the following we inform you about your rights, which are linked to the individual processing steps (as listed in detail).
Personal data processed by us in connection with the use of the website will be deleted if
If unforeseen incidents occur with your personal data and damage has occurred or is to be expected for the user as a result,we will inform the user immediately. We are grateful for any indication of
interference or manipulation. Because our IT systems - like all others - can be attacked with corresponding effort despite the highest level of protection.
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2. information on individual processing operations
2. 1 Processing of personal data within the scope of a user's enquiry
Luna-bla stores the personal data (email address, first name and surname of the user) provided by the user in the context of email enquiries, for example for information material and/or company
services. Optionally, the user can also enter the title, address, telephone number and information about a company service and send individual messages to luna-blanca.com within the framework of free
Rights of the user according to EU data protection basic regulation:
The above mentioned use of personal data by luna-blanca.com may be revoked by the user concerned at any time with effect for the future. For the exercise of the right of opposition (filing): see point 3.
2. 2 Processing of personal data within the framework of the use of the website
a) Use of cookies:
luna-blanca.com does not use cookies.
(b) the use of analytical programmes and tracking tools:
In order to optimise the use of the website, analyses of user behaviour are carried out by specialised service providers using suitable procedures ("analysis tools, tracking tools").
The purposes of the processing of the data arising from this are as follows:
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Trouble shooting and optimization of page layout (graphical representation)
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Recording and evaluation of key figures on user traffic, its distribution by day and time of use,
Facebook Remarketing and Retargeting
luna-blanca.com uses remarketing technology to display ads on Facebook. With this technology, users who have already visited luna-blanca.com and are interested in the offer are addressed again through
targeted advertising on Facebook via ad insertions. The insertion of advertising takes place through the use of cookies from the service provider AdRoll (AdRoll EMEA, Level 6; 1, Burlington Plaza BurlingtonRoad; Dublin 4, Ireland), which can be used to analyse user behaviour when visiting the website and subsequently be used for targeted product recommendations and interest based advertising.
Rights of the user according to EU data protection basic regulation:
If the user does not want interest based advertising via Facebook remarketing technology, the user can disable the use of cookies by third parties by visiting the Interest Based Advertising Policies (NAI)
opt out tool or opt out via the DAA deactivation page. Facebook offers its users an opt out for the display of advertising, which was placed on the basis of the remarketing of website visits.
Integration of Social-Media Plugins
So called social bookmarks (e. g. from Facebook and Instagram) are integrated on luna-blanca.com. Social bookmarks are Internet bookmarks with which the users of such a service can collect links and news messages. These are integrated on
luna-blanca.com only as a link to the corresponding services. After clicking on the integrated graphic, the user is forwarded to
the page of the respective provider, i. e. only then is user information transferred to the respective provider. Information on
the handling of personal data when using these websites can be found in the respective data protection provisions of the
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Facebook (Share, Like etc. )
lunablanca.com uses on the website Social Plugins ("Plugins") of the social network facebook.com, which is operated by Facebook Inc. , 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook"). Theplugins are marked with a Facebook logo.When the user accesses the luna-blanca.com website containing such a plugin, the user's browser establishes a direct connection with Facebook's servers. The
content of the plugin is transmitted directly from Facebook to the user's browser and integrated into the website by the user.
By integrating the plugins, Facebook receives the information that the user has accessed the corresponding page at
luna-blanca.com. If the user is logged in to Facebook, Facebook can assign the user's visit to his Facebook account. If the user interacts with the plugins, for example by clicking on the "Like" button or
making a comment, the corresponding information is transmitted directly from the user's browser to Facebook and stored there. The purpose and scope of the data collection and the further processing
and use of the data by Facebook, as well as the user's rights in this regard and setting options to protect his privacy, can be found in Facebook's data protection information
(https://www. facebook. com/about/privacy/).
Instagram (Share, Like etc. )
luna-blanca.com uses on the website Social Plugins ("Plugins") of the social network instagram.com, which is operated by Instagram LLC,1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram"). The
plugins are marked with an Instagram logo. When the user accesses the 501villas.com website that contains such a plugin, the user's browser establishes a direct connection to Instagram's servers. The
content of the plugin is transmitted by Instagram directly to the user's browser and integrated into the website by the user.
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By integrating the plugins, Instagram receives the information that the user has accessed the corresponding page at luna-blanca.com. If the user is logged into Instagram, Instagram can assign the user's visit
to their Instagram account. If the userinteracts with the plugins, for example by clicking on the "Like" button or commenting, the corresponding information is sentdirectly from the user's browser to
Instagram and stored there. The purpose and scope of the data collection and the furtherprocessing and use of the data by Instagram as well as the rights and privacy settings of the user in this regard
are describedin Instagram's privacy policy (https://help. instagram. com/155833707900388).
Google "+1"
luna-blanca.com uses the "+1″ button on the Google Plus social network operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States ("Google"). The button can be
recognized by the sign"+1″ on a white or colored background. When the user presses the "+1″ button, the user's browser establishes a direct connection with Google's servers. The content of the "1″
button is transmitted by Google directly to the user's browser and integrated into the website by the user. 501villas.com has no influence on the amount of data Google collects with the button.
The purpose and scope of the data collection and the further processing and use of the data by Google as well as the rights and setting options of the user for the protection of privacy can be found in
Google's data protection information on the "+1″ button:
http://www.google.com/intl/de/+/policy/+1button.html
If the user is a Google Plus member and wishes to prevent his data from being tracked, he must log out of Google Plus before visiting the pages at luna-blanca.com.
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Rights of the user according to EU data protection basic regulation:
The plugins and tracking tools described above do not allow any objection or deactivation by the user. If these methods are or should become undesirable, the use of this website or the providers
mentioned must be discontinued in the future.
Twitter
luna-blanca.com also uses the features of Twitter, the short messaging service offered by Twitter Inc., 795 Folsom Street, Suite 600, San Francisco, CA 94107, USA. By using the Twitter functions, the websites visited by the user are linked to his Twitter account and made known to other users. During this process, data is also transmitted to Twitter. 501villas.com has noknowledge of the nature, content or scopeof the data transmitted and is not responsible for any contents linked or referred to from his pages - unless he has full knowledge of illegal contents and would be able to prevent the visitors of his site
from viewing those pages. The user himself can edit his data protection settings on Twitter in his account settings. Further information can be found in Twitter's privacy policy.
Rights of the user according to EU data protection basic regulation:
To prevent the operator of the respective social media plugin from collecting information about the user during the user's visit to the website, he can log out of the social media provider at the beginning of his visit to the website and delete a possibly existing cookie from the social media operator's browser (http://windows.microsoft.com/de-de/internet-explorer/delete-manage-cookies). Instructions for deleting in Mozilla Firefox (https://support.mozilla.org/de/kb/cookies-loeschen-daten-von-websites-entfernen). Instructions for deleting in Safari (https://support.apple.com/kb/PH19214?locale=de_DE&viewlocale=de_DE)).
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3. Rights of the user concerned
The affected user of the website has the following rights according to Art. 15 - 21 of the EU DS-GVO:
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Right to cancellation ("right to be forgotten") pursuant to Art. 17 DS-GVO
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Right to limitation of processing pursuant to Art. 18 DS-GVO
For the assertion of the afore mentioned rights an e-mail to is sufficient: info@luna-lanca.com.
All information and all our activities in accordance with the afore mentioned regulations will - depending on the factual and legal situation - in principle be transmitted or provided free of charge and
within the normatively regulated periods.
4. Information on the company's data protection officer
If you have any questions regarding data protection, please contact us by e-mail: info@luna-blanca.com